FAQ

The questions we get, and a few we saw coming. Please reach out if you have any other questions or feedback for us.

01 · THE BASICS

WHAT IS RATION?

It’s a protein bar seasoned like food instead of dessert. Each bar has 25g of protein, 170 to 200 calories depending on flavor, and 0g added sugar. Batch 001 has four flavors: two gently sweet, two fully savory, none of them candy.

HOW IS IT DIFFERENT FROM EVERY OTHER BAR?

Most protein bars are basically dessert. One nutritionist described a mainstream bar as “essentially dessert with a sprinkle of protein and fiber to dress it up.” We went the other way: Ration is seasoned like food, gently sweet where it’s sweet at all, with 0g added sugar per bar. The full case, with sources, is on the about page.

HOW SWEET IS IT?

Depends on the bar. R-01 and R-02 are gently sweet: toasted grains and tart cherry doing most of the work. R-03 and R-04 are fully savory. None of them get anywhere near candy.

DO YOU HAVE A CHOCOLATE ONE?

No, and we’re not planning one. Chocolate is the one flavor the protein bar aisle already has covered.

WHAT DOES IT TASTE LIKE?

The toasted oat bar tastes like good toast with sea salt. Tart cherry is tart first, almond underneath, just sweet enough. The two cheddar bars eat like a cheese cracker, sharp and salty, with real heat on the jalapeno. Nothing tastes like frosting, on purpose. Every flavor page lists exactly what goes into the seasoning.

IS THIS AN MRE?

No. It’s one wrapped bar, no heater, no pouch. You can eat it in a meeting without explaining yourself.

WHO’S BEHIND THIS?

Tim. He tracks the same numbers you do and wanted one bar that tastes like food instead of dessert. The whole story is on the about page. Email support@rationbar.com and a person answers. Often the person is Tim.

02 · BUYING & ORDERING

HOW DOES THE WAITLIST WORK?

You join with your email, and the list gets first crack at every batch before it goes public. We only email when something actually happens.

WHEN CAN I ORDER?

Now. Batch 001 is on sale, and it’s a small run. Batch 002 is in development, and the list hears about it first.

WHAT DOES IT COST?

$39 for a 12-bar box: $3.25 a bar, about the same per-bar price as the big sweet brands, and 300g of protein per box. Two boxes run $70 ($2.92/bar). That works out to 13 cents a gram of protein, and shipping is free.

ONE BOX OR TWO?

One box is $39. Two boxes are $70, which brings the per-bar price from $3.25 to $2.92 and saves you $8. Start with one if you’d rather try it first.

CAN I BUY IN BULK FOR AN OFFICE?

Probably. Email support@rationbar.com with the headcount and we’ll work it out directly. A person reads it and replies.

03 · THE NUTRITION NUMBERS

WHAT’S THE SPEC?

25g protein per bar. 170 to 200 calories depending on flavor. 0g added sugar; total sugars run under a gram to 4g, and the 4g is real cherries. 12 bars to a box, 300g of protein per box. The full panels are on every flavor page.

WHY 25 GRAMS?

Because the math is easy. If you track protein, you’re aiming at a round daily number, and 25g units divide into it cleanly. We make no claims about what protein does for you; we just count it carefully.

ARE THE NUTRITION FACTS VERIFIED?

Yes. Every number traces to the formulation on file, and the panel is verified by independent lab analysis of the production run.

04 · INGREDIENTS & ALLERGENS

WHAT’S ACTUALLY IN IT?

Nothing exotic. Dairy proteins (whey protein isolate and milk protein isolate), puffed rice and protein crisps, toasted oats, a fiber and binder system, sunflower oil in most flavors, salt, and each flavor’s seasoning. Every flavor page on the Batch 001 board carries its full ingredient list, in the order it goes in.

WHAT ABOUT ALLERGENS?

Every flavor contains milk; dairy proteins are the base of the whole batch. R-02 Tart Cherry · Almond also contains tree nuts (almonds).

ALLERGEN MATRIX · BATCH 001
FLAVORCONTAINS
R-01 · TOASTED OAT · SEA SALTMilk
R-02 · TART CHERRY · ALMONDMilk, Tree nuts (almonds)
R-03 · SHARP CHEDDARMilk
R-04 · JALAPENO CHEDDARMilk

All flavors are made with oats; we make no gluten-free claim. R-02 is made on a line with controls for tree-nut cross-contact. Every flavor page carries its full ingredient list and its Contains line.

WHERE DOES THE PROTEIN COME FROM?

Mostly dairy: whey protein isolate and milk protein isolate do the heavy lifting in every flavor, and the protein crisps add more protein along with the texture. R-02 adds almond flour and almond butter on top of the same base, and those bring a little protein of their own too.

WHAT DO YOU SWEETEN WITH?

Allulose, in a gentle dose. It’s a rare sugar that pulls double duty: it takes the edge off R-01 and R-02, and it helps bind every bar in the batch. The FDA counts it outside Total and Added Sugars, which is why the panel reads 0g added sugar. Why the dose stays small is on the about page.

The other sugar you’ll see on a panel is R-02’s 4g of Total Sugars: cherry fruit sugar from the freeze-dried cherries. There’s no syrup anywhere in the batch.

IS IT VEGETARIAN?

Vegetarian by design: the base is dairy proteins, oats, and fiber. We are still confirming the rennet source on the cheese powders with our suppliers, and we won’t print the claim on a box before we have. Vegan, no. Dairy proteins carry the protein number in every flavor, and we’d rather say that plainly than promise a swap we haven’t built.

IS THIS GOOD FOR ME?

We publish the numbers and you decide. One bar: 25g protein, 170 to 200 calories depending on flavor, 0g added sugar, total sugars under a gram to 4g.

05 · TEXTURE & EATING

WHAT’S THE TEXTURE LIKE?

Light, with a lot of volume. The base is puffed rice and protein crisps, little airy spheres about the size of tapioca pearls, pressed into a bar. You get more bar in your hand for the calories, and it chews like food. Your second or third bar of the day still sounds good.

CAN I KEEP A BOX IN THE HOUSE?

That’s half the reason it exists. Candy-sweet bars get eaten like candy. A bar seasoned like food sits in the drawer until you actually need 25 grams. Keep a box; it’ll still be there Thursday.

CAN I EAT IT FOR DESSERT?

Sure, nothing’s stopping you. R-02, with the tart cherry, is the closest thing we make to one. It still won’t feel like dessert, though. That’s on purpose.

WILL IT MELT IN MY CAR?

There’s no coating, so there’s nothing to melt. We still don’t recommend the dashboard in July.

WHAT DO I PAIR IT WITH?

Black coffee at 6am is the obvious one. R-02’s tart cherry was built for it. R-03 works well alongside a real lunch.

06 · SHIPPING & RETURNS

WHERE DO YOU SHIP?

Free, US only, all 50 states, every order tracked, no minimum. The full terms are on the shipping and returns page.

WHAT IF MY BOX SHOWS UP DAMAGED?

Email a photo to support@rationbar.com within 7 days of delivery. We replace the box or refund it in full, your call. A person answers.

WHAT’S THE RETURN POLICY?

Unopened boxes: no questions asked. Opened boxes can’t be restocked; once the seal on a food product is broken it can’t safely be resold. If something is wrong with an opened box, email us anyway and we’ll make it right.

07 · RETAIL, PRESS, PEOPLE WITH AUDIENCES

ARE YOU IN STORES?

Not yet. Every batch goes to the list first. If you’re a retail buyer, email support@rationbar.com with RETAIL in the subject line.

PRESS INQUIRIES?

Email support@rationbar.com with PRESS in the subject line. A person reads it. Every nutrition figure on this site is quotable; the panels are on the flavor pages.

DO YOU WORK WITH CREATORS?

Same inbox, CREATOR in the subject line. We don’t do fake enthusiasm and we won’t ask you for any either.

$39 / 12 BARSSHOP RATIONS